Current:Home > InvestThe secret to Barbie's enduring appeal? She can fend for herself -InvestPro
The secret to Barbie's enduring appeal? She can fend for herself
View
Date:2025-04-28 00:48:11
It's a late afternoon in the summer of 1962 in Sunnyside, Queens. People are coming home from work in "the city," exiting the nearby subway and walking by us, four little girls sitting on the sidewalk in front of my apartment house. We have our Barbie carrying cases all lined up in a row, the way we imagine our houses will be someday, when we grow up. None of us have Barbie's Dream House yet, but, pooled together, we have lots of clothes, those now "vintage" clothes.
Our pony-tailed Barbies were always trading outfits with each other: the iconic black-and-white bathing suit, the dress with a white chiffon portrait collar and the black strapless evening gown with long white gloves.
The grown-up passersby sometimes stop to comment on our sidewalk tableau. Later on, I'll read the work of urban activist Jane Jacobs and realize these kind of random exchanges were part of what she called the "ballet" of the streets. But back then, they were just annoying intrusions into our play.
"I used to sew my doll clothes out of handkerchiefs" sniffed one woman. We ignore her. A man stops to boast that he's been on the Sing Along With Mitch [Miller] show, which was filmed in Rockefeller Center. Big deal; we ignore him, too.
The only interruption we respond to — and quickly — is Ken. One of us has a frisky Ken who likes to knock on the imaginary doors of our doll-case houses and try to kiss the Barbie who's foolish enough to answer. Eeew. Ken's naughty behavior surely was some sign of pre-adolescent sexuality bubbling up, but back then pushing "kissing Ken" out the door is our way of solidifying the all-girl world of pink and possibility we want to remain in for a good long time.
Greta Gerwig's Barbie movie is funny, smart, and nuanced from its opening moments which nail the source of Barbie's enduring appeal, especially to girls like me whose childhood was spent in a scratchy-skirted pre-feminist world. In that opening, a God-like narrator, voiced by Helen Mirren, observes that from the beginning of time girls have played with dolls, but, before the advent of Barbie, those dolls were all babies who needed tending.
So right. My Betsy Wetsy always needed a diaper change; my Chatty Cathy needed to be taught not to interrupt; and my walking doll — whose name I've forgotten — always needed assistance lumbering around the living room. Before Barbie, playing with dolls was akin to running a combination nursery, rehab and assisted living facility.
But Barbie could fend for herself. Like Nancy Drew, she drove her own roadster and lived in her own dream house — Virginia Woolf's room of one's own painted in pastels. Barbie didn't teach girls to be of service; she taught us the giddy pleasures of a seeming autonomy — "seeming" because Barbie's autonomy, which the film hilariously depicts in its opening version of "Barbie Land," is limited to the gender norms of pre-second wave feminism, encased in pink bubble wrap.
The already celebrated — or notorious, depending on your politics — monologue towards the end of the film is delivered by actress America Ferrera, who plays a harried "working mother." She addresses the Barbies now under the boot of a Ken-driven, patriarchal counter-revolt, and her take on the contradictions and limitations of gender equality in the real world is the wised-up version of what I thought Barbie was showing me as a kid. Yes, Barbie is a beautiful image of ersatz freedom; but it's a freedom we non-plastic women must still fight for.
Eventually, my childhood Barbie's world expanded and so did mine. She bounced from job to job — doctor, astronaut — and acquired lots more fabulous clothes — many of which can be seen in the recent reprint of a wonderful book, Dressing Barbie, by Carol Spencer, who was one of the doll's early fashion designers.
I was about 13 when my mother told me I had to give my Barbie away; she said I was too old for dolls. When the Barbie movie opened this weekend, my husband, adult daughter and I nabbed tickets for a 9 a.m. show on Sunday morning. Afterwards, we talked about whether the film's feminist politics was undermined by its commercialism.
Even while I was happy to be with my family, deep down I was fantasizing about what it would've been like to see the film with my old Barbie. She would have loved it and wouldn't have needed me to explain the insider jokes. We could have even shared some plastic popcorn and talked about what outfits to wear to the next phase of the feminist revolution.
veryGood! (93957)
Related
- Why members of two of EPA's influential science advisory committees were let go
- 16 Amazon Beach Day Essentials For the Best Hassle-Free Summer Vacay
- After a Ticketmaster snafu, Mexico's president asks Bad Bunny to hold a free concert
- Market Headwinds Buffet Appalachia’s Future as a Center for Petrochemicals
- As Trump Enters Office, a Ripe Oil and Gas Target Appears: An Alabama National Forest
- After being accused of inappropriate conduct with minors, YouTube creator Colleen Ballinger played a ukulele in her apology video. The backlash continued.
- Warming Trends: Asian Carp Hate ‘80s Rock, Beekeeping to Restore a Mountain Top and a Lot of Reasons to Go Vegan
- U.S. expected to announce cluster munitions in new package for Ukraine
- McConnell absent from Senate on Thursday as he recovers from fall in Capitol
- Residents Want a Stake in Wisconsin’s Clean Energy Transition
Ranking
- Global Warming Set the Stage for Los Angeles Fires
- Why Hot Wheels are one of the most inflation-proof toys in American history
- Katie Holmes Rocks Edgy Glam Look for Tribeca Film Festival 2023
- Ricky Martin and husband Jwan Yosef divorcing after six years of marriage
- Macy's says employee who allegedly hid $150 million in expenses had no major 'impact'
- Twitter threatens legal action over Meta's copycat Threads, report says
- Louisiana’s Governor Vetoes Bill That Would Have Imposed Harsh Penalties for Trespassing on Industrial Land
- Eminem's Daughter Alaina Marries Matt Moeller With Sister Hailie Jade By Her Side
Recommendation
Appeals court scraps Nasdaq boardroom diversity rules in latest DEI setback
Florida parents arrested in death of 18-month-old left in car overnight after Fourth of July party
Ezra Miller Makes Rare Public Appearance at The Flash Premiere After Controversies
Big entertainment bets: World Cup & Avatar
Warm inflation data keep S&P 500, Dow, Nasdaq under wraps before Fed meeting next week
Twitter suspends several journalists who shared information about Musk's jet
Kate Spade's Limited-Time Clearance Sale Has Chic Summer Bags, Wallets, Jewelry & More
Musk asks in poll if he should step down as Twitter CEO; users vote yes